MMC using RapidMiner for Cross-selling and Up-selling

All companies want revenue growth, and often the best source of this growth is from existing customers

Modern Marketing Concepts, Inc. (MMC) is a global leader in the business-to-business marketing services industry, offering innovative marketing solutions across multiple industries, including the building trades and healthcare. Based in Binghamton, NY, MMC has over 25 years of experience changing the way its clients market and sell their products, with turnkey, fullservice marketing applications and services that fine tune campaigns to optimize results.

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